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Brand Management

Thank you for participating in this survey about energy drink brands.

This survey is conducted as part of a research project at KU Leuven by Master’s students in Business Economics and Business Engineering. It aims to understand consumer perceptions, attitudes, and behavior toward energy drink brands.

Your participation is voluntary and anonymous. There are no right or wrong answers; we are interested in your honest opinion.

The survey takes approximately 5 minutes to complete.

There are 21 questions in this survey.

This survey is anonymous.

The record of your survey responses does not contain any identifying information about you, unless a specific survey question explicitly asked for it.

If you used an identifying access code to access this survey, please rest assured that this code will not be stored together with your responses. It is managed in a separate database and will only be updated to indicate whether you did (or did not) complete this survey. There is no way of matching identification access codes with survey responses.